Modest and shy
Meticulous and reliable
Practical and diligentIntelligent and analytical
On the dark side....
Fussy and a worrier
Overcritical and harsh
Perfectionist and conservative
You will learn how to devise your trade mark The essential steps to ensure that you can use the mark How to register and protect it How to exploit multiple types of trade marks The misconceptions regarding company names Errors relating to domain names How to use your branding to get free publicity How to add value to your brand A strategy to follow for expansion Practical examples of trade marks
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